WERBUNG | PUMA x P&C - EXPRESS YOUR TRUE SELF 

The Peek & Cloppenburg x PUMA campaign "EXPRESS YOUR TRUE SELF" aims to highlight and celebrate the brands' diversity and inclusivity. Through the collaboration with a diverse breakdance crew, a message of unity, self-expression and strength is conveyed. The video aims to inspire viewers to celebrate their own individuality and express themselves through athletic wear and movement. The honest and authentic moments as well as the personal stories of the dancers underline the message and create a strong emotional connection with the viewers.

www.puma.com

www.peek-cloppenburg.de

CLIENT: PUMA 

DIRECTING DP: JAN WEYAND 

GAFFER: JAN FABI 

EDITOR: JAN WEYAND 

COLORIST: ADRIAN HONSBERG 

MUSIC: ROARY 

SOUND DESIGN: TOM RESPONDEK 

ART DIRECTOR: ISABELLA OECKL, MARTA KLASKALA 

HAIR & MAKE-UP: TINA PACHTA 

STYLING: JANA HÖFT 

PRODUCTION MANAGER: ANJA CONTALA 

PRODUCTION ASSISTENT: VANESSA GIRALDO 

PRODUCTION: ILIKEPRODUCTIONS 

PHOTOGRAPHER: ROBERT ASCROFT 

PHOTOGRAPHER ASSISTENT: AXEL HEUMISCH, CHRISTIAN BLUEM 

DIGITAL OPERATOR: JONAS RIBITSCH

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